Using Marketing Automation to Build Your Brand & Acquire New Clients
If you’re reading this article, chances are that your agency is already using or considering a marketing automation platform to help your clients grow their funnels of customers or prospects and win more business.
Despite using it for clients, however, many agencies are still not using marketing automation internally to support their own business development strategies.
They’ve got their hands on the best tool for acquiring and maintaining new clients, and they already have a knowledgeable staff that’s trained on how to work the platform – so why not take advantage of it?
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