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Data enrichment has never been more important for impactful marketing. Enriched data helps you deeply understand who your customers are and what they expect from you. People at the helm of data-driven marketing understand the challenges with spreading data across customer communication channels. Just getting an opportunity to analyze cross-channel campaign results can seem like a winning lottery ticket. But what about those marketing teams that find themselves in a data drought–left with only basic customer data or little of the right data after all sources are exhausted? Data enrichment can provide a helpful solution. 

Join Argyle Executive Forum, in partnership with Treasure Data, in our 2019 CMO Virtual Event: Supercharge Your Market Reach With Data Enrichment. During the event we’ll discuss the following topics: 
 

• Discuss how data-driven marketers can expand their marketing reach with new segments and markets
• Learn how enriched data helps you deeply understand who your customers are and what they expect from you 
• Understanding the current consumer data environment 
• Efficiently enable 3rd-party data for cross-channel campaigns

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